Enhancing personal credibility

Why do you need to communicate your credibility at work?

At work credibility matters because

Credibility impacts on promotion

When promotion decisions are being made, performance is much less important than personal image and visibility/exposure (10%, 30%, 60%). Source : H. Coleman ‘The Organizational Game Revealed’.

This means that it is essential to be visible and to have an effective personal image, as well as performing. To enhance personal credibility, the three areas will need to communicate a consistent message about you.

Credibility impacts on influencing others

Some people influence group decisions more than others, and this will be due to the person’s credibility. If you look and sound credible, people are more likely to listen to what you say.  You are more likely to get the outcomes you want and feel are important, and not be ignored or ‘walked over’.

Credibility impacts when leading and managing

“Credibility is about how leaders earn the trust and confidence of their constituents” ‘Credibility’ Kouzes and Posner.

If you are a manager and leader your credibility will impact on your role effectiveness.

  • Part of your  credibility will come from your role authority, track record, expertise.
  • Part of your credibility will come from your relationship with team members, your personal conviction, congruence and confidence.

How we can help

We offer a range of services to help individuals, managers and leaders communicate credibility.

We offer both in-house and open access programmes. See below for more information on each option.


121 coaching support, focusing on developing personal credibility and enabling enhanced performance and effectiveness.

Personal Effectiveness Skills

Workshops and courses that focus on developing the skills that impact on personal credibility and performance.

Development Programmes

Workshops and courses that focus on increasing   personal credibility to enable enhanced performance and effectiveness. 

HR Specific Development

Courses specifically designed to enhance capability in the knowledge, skills and behaviours required in a HR role.